Empowering Marketers
to Engage & Influence

Data-Driven Integrated Marketing Solutions

Affiliate

Expand your reach through our premium global network. Bolstered by data intelligence and a commitment to transparency, our intuitive products make affiliate marketing a highly profitable marketing strategy that engages consumers in moments of discovery and drives incremental revenue for your brand.

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Display

Acquire new audiences and maximise revenue with cross-device audience acquisition and advanced retargeting. We engage consumers with data-driven ads across screens and channels. Our personalised ads influence consumers to purchase, and we provide insights into which strategies are most effective to further optimise your display program.

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Search

Industry expertise, combined with unique data, ensure your brand is present when consumers are searching online. Acquire new customers and influence repeat purchases with paid search and product listing ads. Transparency into integrated marketing insights allows us to continually refine your search marketing strategy for optimal performance.

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Integrated marketing solutions engage and influence consumers, empowering marketers for success.

  • Unparalleled Service
    A commitment to excellence from industry experts whose singular focus is client success.
  • Optimal Performance
    Proven incremental revenue across channels and devices for optimal campaign-level & integrated marketing performance.
  • Actionable Insights
    Transparency into campaign performance across the consumer journey enables continual refinement of your digital marketing strategy.

Rakuten Marketing & Bonds
66% growth in program publishers

Upon launching with the Rakuten Affiliate Network, Bonds were working with multiple affiliate networks. In June 2015, Bonds decided to migrate their program and work exclusively with Rakuten Marketing to consolidate the management of their affiliate program and grow revenue through the channel.

  • 66% growth in publishers on the program
  • Continual publisher recruitment with content and mummy blogger focus
  • Ongoing Pacific Brands program growth, launching Berlei and Sheridan affiliate programs on the Rakuten Affiliate Network

 

“Since migrating exclusively to the Rakuten Affiliate Network, the program has seen consistently strong growth. We have a fantastic relationship with our account manager who has been integral to the expansion of the channel through continually working to provide new opportunities and to promote our brands to the publisher community.”

Head of Online, Pacific Brands

 

Rakuten Marketing & Vinomofo
48% lift in revenue

Australian online retail success story Vinomofo were excited to embrace new marketing technology.  After relying predominately on Facebook and Search as marketing channels, they wanted to expand their media mix to drive new site visitors and increase the volume of sales through retargeting.

  • 82% increase in ROAS for prospecting
  • 52% increase in conversion rate for prospecting campaign
  • Retargeting drove 51% increase in sales volume
  • Retargeting click-through rates increased by 25%

 

“The use of the display channel has been a phenomenal success of Vinomofo. The team at Rakuten Marketing have proven the power of dynamic creative and personalisation in retargeting campaigns, and further highlighted the necessity of creative marketing fueled by data in order to reach your audience and grow your brand.”

Kip McMillan, Head of Marketing, Vinomofo

 

Rakuten Marketing & STYLEBOP.COM
50% increase in orders 

After years of international growth, luxury fashion retailer STYLEBOP.com decided to focus on global reach through affiliate partnerships. After working successfully with Rakuten Affiliate Network in the US and UK for a number of years, STYLEBOP.com launched its Asia-Pacific (APAC) and Japanese Affiliate programs with the Network in August 2015.

  • Overall orders grew 50% YoY
  • Through the careful selection of publishers, the brand has built long-term partnerships with strategic and coherent growth

 

“We chose Rakuten Affiliate Network in these markets due to their proven expertise in the fashion space and the APAC region. Together with their broad luxury publisher pool and excellent customer services, we were confident that they would have a significant impact on our objective of increasing brand awareness among high-end fashion customers in APAC.”

Hanna Tuchnitz, Affiliate Marketing Manager, STYLEBOP.com

 

 

Rakuten Marketing is built on a legacy of empowerment through its relationship with Rakuten, Inc.

We leverage the power of Rakuten ecosystem data to identify audiences, optimise media buying, personalise ad experiences and maximise incremental revenue for our clients. Our global presence allows us to engage and influence consumers worldwide.

Trusted by Global Brands
Bonds
Webject.com.au
Surf Stitch
Sportscraft
Saba
Lorna Jane
Appliances Online
Papa Johns
Ray-Ban
Virgin Holidays
Hunter
BBC Store
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